... in your matchmaking rules
You can use category values to fine-tune your matching rules:
How it works?
Category type | Rule using "Category" | Rule using "Category values" |
Dropdown | "is the same" or "is different"
example: 
| [value(s)] "must be matched with" or "must not be matched with" [value(s)]
example:  |
Multiple Choice | "has the most in common" or "has the least in common"
example:  | [value(s)] "must be matched with" or "must not be matched with" [value(s)]
example:  |
Date | "is the closest" or "is the furthest"
example:  | not applicable |
Number | "is the closest" or "is the furthest"
example:  | not applicable |
Text | "has the most in common" or "has the least in common"
example:  | not applicable |
Yes / No | "is the same" or "is different"
example:  | not applicable |
... for defining the audience of your program
In the "Communication" tab, you can define the audience of your program based on categories.
For the moment, only the "dropdown" and "multiple choice" types are supported when defining the program audience.